SMART

The Bottom line

We created a contemporary, smart website which offers both value and brand experience to visitors, and includes a content management system and an interface to the direct registration systems of Phoenix Insurance.
From the very first moment, the site provides users with a positive service experience through a live chat with the brand. Users select the type of insurance they’re interested in purchasing and complete the process online within minutes.
In addition to the sale of insurance policies, the user journey through the site enables the collection of valuable data about customers, as well as reducing pressure on customer service telephone lines. Furthermore, we successfully passed some of the most stringent accessibility and security surveys, to ensure compliance with the strict standards demanded by a large insurance company such as the Phoenix.